Friday, April 10, 2009

Marketing: An Understanding

With graduation approaching at a devilishly quick pace, I've been thinking a lot about my future employment.

"What shall I do?" I ask myself.
"Something that will make you happy," I reply.
"...that's not a very helpful answer, Self," I say.
"Hey, I'm not Buddha, okay. Deal," I retort.

Clearly, my internal ramblings don't get me very far.

However, this topic has forced me to evaluate whether or not what my preferred field is actually what I think it is.

(BTW, thankfully, it is. At least, from what I've gathered.) Through my research I've stumbled upon the typical, "Understanding Marketing" analogies, AKA advertising is a sign about the circus.

I knew the Circus analogy. I did not hear the dating one:

"Understanding Marketing:

You see a fabulous girl/guy at a party. You approach them and say, "I’m fantastic in bed."

That’s Direct Marketing.

You’re at a party with a bunch of friends and see a fabulous girl/guy. You have one of your friends approach them, point at you and say, "She’s/He’s fantastic in bed."

That’s Advertising.

You see a fabulous girl/guy at a party. You approach them to get their telephone number. The next day you call and say, "Hi, I’m fantastic in bed."

That’s Telemarketing.

You’re at a party and see a fabulous girl/guy. You get up, straighten your clothes, walk up and pour them a drink. You open the door, pick up their bag after it drops, offer them a ride, and then say, "By the way, I’m fantastic in bed."

That’s Public Relations.

You’re at a party and see a fabulous girl/guy. They walk up to you and say, "I hear you’re fantastic in bed."

That’s Brand Recognition." (Glomped from Jokes-O-Matic)


Use this for college students and all marketing questions will be solved. And put into practice outside the classroom...

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